True Blue Tattoo & Piercing
607 Red River St, Austin, Texas, 78701
“You can count on us. You can depend on us. We are True Blue.”

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Why Choose True Blue Tattoo & Piercing?
True Blue has anchored Austin's tattoo and piercing scene since the late 1990s, and the consistent praise for artists like Joe, Sarah, and Vic reflects genuine expertise across watercolor, blackwork, realism, and cover-ups. Walk-ins are welcome, and the studio documents its licensed, sterile protocols, plus the team's reputation for patient, thorough consultations means you'll leave confident in both the craft and the care.
About True Blue Tattoo & Piercing
True Blue Tattoo & Piercing has been part of the Austin scene a long while, piercing since 1992 and tattooing since 1998, and it's earned a reputation as one of the most trusted studios in town. Ask anyone who's been inked here and they'll point to the same thing first: the artists are genuinely talented. The team works across a wide range of styles, from traditional American and old-school work to realism, watercolor, blackwork, color, lettering and script, plus cover-ups that turn old regrets into pieces people are proud to show off. The word around Austin is that these artists take the time to understand what you actually want before the needle ever touches skin.
One regular came in for a cover-up wolf design with Vic, who drew everything up from scratch and matched the vision exactly. Chris is the name that comes up for traditional-style work, known for crisp, clean linework and being easy to hang out with while you're in the chair. Jason gets a mention too for keeping a nervous first-timer laughing through matching tattoos. It's the kind of studio where the artists hand you their card and mean it when they say to come back.
The piercing side, upstairs, has its own loyal following. Joe is beloved around here, the person locals send anyone feeling nervous. People describe him as calming, patient, and thorough, someone who walks you through the whole process, talks through placement and jewelry, and never rushes you or makes you feel bad for changing your mind. Sarah is the other name people swear by, especially for tricky work and for sorting out problem piercings that other shops couldn't figure out.
Cleanliness comes up again and again, and their own website notes they follow sterile, licensed practices. Folks talk about how welcoming and well-kept both Austin locations feel, and how the quality holds up against the fair prices. Walk-ins are welcome, and consultations and custom design are part of the deal. If you're looking for a tattoo shop in Austin that has clearly earned its regulars, True Blue is a solid bet.
Location
What Customers Say on Google
“Joe was knowledgeable, professional, and took the time to thoroughly explain the piercing process and aftercare instructions, which made me feel like I was in good hands.”
“The artists here are incredibly talented and take the time to truly understand your vision before putting a single needle to skin. The level of detail and artistry in every piece they create is exceptional.”
“Very clean shop and they do a job of following state protocols. All the staff were very friendly and informative, made you feel comfortable and well taken care of.”
Source: Google Reviews
Frequently Asked Questions About True Blue Tattoo & Piercing
True Blue Tattoo & Piercing has operated in Austin since 1992, starting with piercing services and adding tattooing in 1998. That long history has built one of the most established reputations in the city, with over 500 Google reviews reflecting consistent work across decades in the same community.
True Blue Tattoo & Piercing works in traditional, realism, blackwork, watercolor, lettering and script, color, and cover-up tattoos, with particular strength in watercolor, blackwork, and cover-up work. Artists like Vic and Chris are noted for turning old pieces into detailed cover-ups and for traditional-style tattooing, respectively.
Yes, True Blue Tattoo & Piercing welcomes walk-ins for both tattoos and piercings, alongside scheduled appointments and consultations. Piercers Joe and Sarah are frequently mentioned handling walk-in ear, nose, dermal, and cartilage piercings, guiding first-timers through the process and aftercare on the spot.
True Blue Tattoo & Piercing has a strong reputation for sterile practice and professionalism, with staff showing sterilization proof and walking clients through state procedures. For specifics on licensing and minimum age, the studio's own policy and the Texas DSHS guidelines apply.
Joe and Sarah are the piercers most frequently named at True Blue Tattoo & Piercing. Joe is repeatedly praised for calm, thorough guidance on ear, nose, dermal, and cartilage piercings, while Sarah is noted for diagnosing and resolving problem piercings like irritated eyebrow bumps, both using quality jewelry.
Contact Details
- Phone
- +1 512-472-2783
- Address
- 607 Red River St, Austin, Texas, 78701
How True Blue Tattoo & Piercing Compares
in Austin
More reviews than 96% of tattoo shops in Austin
Walk-ins Welcome — 1 of 66 in Austin
Good Value — 1 of 78 in Austin
Opening Hours
- Monday
- 12-10PM
- Tuesday
- 12-10PM
- Wednesday
- 12-10PM
- Thursday
- 12-10PM
- Friday
- 12PM-12AM
- Saturday
- 12PM-12AM
- Sunday
- 12-10PM
Business Details
- Service Options
- Onsite services
- Payment Methods
- Credit cards, Debit cards, NFC mobile payments












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